You want AI.You feel behind.
You and your team use Claude or ChatGPT. It helps. But you know you're far from tapping its full potential.
You know things are moving fast. You're afraid of falling behind. Every post you scroll past makes it worse. Your competitors are talking. Your board is asking.
But you don't have the time and energy to actually figure it out.
They talk a big game. They don't deliver.
AI moves too fast for them. What worked three months ago is outdated today. It takes someone day in, day out — learning, experimenting, optimizing.
AI is also deeply specific to your company. Every business is different. You need someone that can truly understand yours and strategically apply custom solutions.
Your typical AI agencies or freelancers just can't do it. They lack the depth and the lens.
You don't need an agency. You need operators.
No pitch decks. No salespeople. No account managers.
You need a nimble SWAT team that knows both building AI and running businesses — deeply.
Real AI isn't fancy prompts and flashy new tools. It's intelligence and automation built into every layer of your business — sales, ops, analytics — empowering your best people with leverage they didn't have before.
Start with the highest leverage. Build AI into the business layer by layer.
Every piece of work should do one of three things.
Four friends. The SWAT team.
We don't call ourselves AI experts. Anyone who calls themselves an AI expert in 2026 is either delusional or selling you something.
We are founders who've built and sold real companies. We've spent the last two years deep in AI, getting our hands dirty. It's overwhelming for most people. For us it's fun.
We figure things out the way founders do. We love adding value and working with good people.
We work with eight-figure businesses, or NGOs we find interesting.
10+ years building consumer and e-commerce companies. 3x founder, 2 exits. Advised 30+ companies on marketing, branding, and product. Berkeley. Ex-500 Startups. Ex-Google.
Ex-CTO, Chief Growth Officer, Director of VC accelerators, Head of Ad Product at Renren.com ($743M NYSE IPO). Trained 60+ founders at Accelerating Asia. Ex-500 Startups.
Trained nuclear physicist. Built 3 companies and ran custom manufacturing, a software-powered factory, global supply chains, and ISO 9001 systems. Products shipped to 79 countries.
10+ years of full-stack development experience, 100+ custom client solutions built. Co-founder of Web3 gaming startup. Ex-Deloitte. Ex-Booz Allen Hamilton.
A real conversation
We get on a call to learn about each other. On our side, no salesperson, just us. On your side, you, the real decision maker.
FreeA written assessment
We evaluate where AI moves the needle in your business, where it doesn't, what we'd build first.
FreeThe engagement
We figure out a no-brainer win-win deal together. If not, no hard feelings — you've already got value.
Build it, or become the builder.
We build it for you
You have a clear, high-value AI problem and you want it solved properly — by operators who've done it. We scope it, build it, hand it over.
Reach out →We make your team the builders
You'd rather your people could research, decide, and build with AI themselves — and keep doing it long after we're gone. We train them to.
See the training →RedNote content engine — Health Food E-Comm brand (China)
End-to-end AI content system for RedNote, China's social commerce platform. A closed feedback loop: analyzes ad and organic performance against competitors, drafts text, image, and video for human approval, posts, then evaluates results a week later and feeds learnings back in. Every cycle, the content gets sharper and the numbers improve.
AI sales intelligence — labor advisory firm
A six-figure-per-client firm was bottlenecked on one person manually checking federal regulatory filings two or three hours per lead, once or twice a day. An AI agent now watches filings every five minutes, enriches every lead with verified contacts, and delivers a complete call pack to Slack within ten.
Short-form video outlier detection
A one-command pipeline using Apify and tiered statistical scoring that surfaces breakout TikTok and Instagram videos against a creator's own baseline. Compresses days of ad-hoc research into seconds. Reusable across creators, brands, and verticals.
AI-driven CRM and outbound — B2B firm
Email generation, outbound sequencing, and CRM enrichment running as one system. The customer pipeline is maintained as an AI process rather than a human bottleneck — every lead enriched, every follow-up triggered, every gap closed.
Live AI store assistant — DTC aromatherapy brand
Built end-to-end on Shopify's MCP framework, integrated with a 400-item product knowledge base covering blends, safety protocols, and recipes, with Zendesk handling graceful escalation to humans. Styled to match the brand's voice rather than fight it.
Custom Shopify build + AI — Denmark's lamp brand
Built the storefront from the ground up, including a custom visual lamp configurator that lets customers compose their own fixture. Currently consulting on AI agent automation for inventory and customer service, and on AI SEO / Generative Engine Optimization.
AI/ML search for Shopify stores
Merchant-facing search experience built on a modern stack with ML retrieval. Public reference work inside the Shopify ecosystem. Real users, real merchants, real conversion impact.
Three integrated AI agents — health coaching
A three-coach practice was capped at 100 clients each by manual weight of meal plans, blood panels, and CRM admin. Built three agents: a 7-day personalized meal plan engine, a blood test report engine extracting 50–70 biomarkers from PDFs into 5-page clinical reports, and CRM automation covering 8 workflows and 49 steps.
AI security monitoring — food manufacturer
A large facility relied on 20 guards walking patrols, with partial coverage and shift gaps. A new AI platform sits on top of 50–100 existing cameras and runs five detection layers in parallel: unauthorized access, fire and smoke, vehicle speed, parking, face recognition. Critical alerts trigger physical alarms in under ten seconds.
AI dev acceleration — engineering team rollout
Led the rollout of AI-assisted development tooling at a boutique Shopify agency. Standardized Claude Code, Cursor, and Windsurf workflows across the team, with shared patterns and quality bars.
Custom AI app development — enterprise & consumer
End-to-end AI app builds from scratch. Enterprise: custom ERP, MRP, and CRM systems for manufacturing and supply chain companies. Consumer: an AI productivity app for ADHD, an AI companion app for seniors with dementia, and an AI journaling and coaching app.
Personal AI memory systems for executives
Custom second-brain systems built on the current generation of memory infrastructure. Manages and executes daily work — calendar, follow-ups, briefings, drafting. Can be cloned for direct reports so a team has on-demand access to the executive's judgment and tone, which makes the highest-leverage person in a company available far more often than physics normally allows.
Shared company memory for teams
A unified institutional memory layer for storing, sorting, and retrieving what the company actually knows. Increases fluidity inside the team and reduces the risk of knowledge walking out the door with the person who held it.
AI Engineering in Production — 2-day team workshop
A 2-day intensive that takes engineering and product teams from "curious about AI" to shipped working AI apps. Day one: skill-building and team formation. Day two: a 24-hour hackathon with live mentoring. Day three: projects deploy. Refined across 60+ founder cohorts in Asia and beyond.
AI customer insights — B2B SaaS (NDA)
Conversational survey platform that lets businesses interview their users in depth across multiple contexts. Built the AI moderator components, the conversational survey UI, and the panel chat interfaces. Production AI work in a serious B2B vertical.
Productivity SaaS for neurodivergent minds
AI-driven task breakdown, virtual body doubling, and attention analytics. A live consumer product proving that AI-native design can serve an audience the rest of the software industry has historically given up on.
Executive AI fluency — 1:1 coaching for C-suite
Private coaching for founders and C-suite on integrating AI into the leadership layer. Hands-on with Claude, Cursor, and agent orchestration. The goal isn't to make you an AI expert — it's to give you the operating fluency to lead a company through this transition.
If this sounds good
Reach out through whoever sent you — or any of us directly.